Our World
Without Boundaries

Welcome to CIEDA – The Creative Change Agency For Human Centred Innovation

CIEDA is a unique not-for-profit that specialises in providing creative change services to human-centred academia, researcher, and entrepreneurs.

We work from the ‘Thinking City’ of Cambridge to further the global reach and worldwide net positive impact of research and innovation within human centred design, research, development and innovation.

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Net Positive Creativity, Change, Learning And Inclusion
CIEDA works to increase the pace of change for human centred research and innovation by offering non-profit creative change services to academia and entrepreneurs who need help bringing their idea closer to realisation.
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Creative 

 

Brand, Design, Marketing, Web, Print and Strategy Services To Accelerate

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Change 

 

Change Management, Business Coaching & Mentoring Services

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Agency 

Acting As Your Agent and Representative

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Human Centred 

Civtech, Inctech, Net Postive & Socially Focused Startup and Entrepreneurship

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Training & Learning Services 

 

Fun, Creative, Quick and Designed To Stick

WHAT WE DO

CIEDA is a non-profit organisation dedicated to supporting academia and entrepreneurs who develop research, solutions, services and products within human centred areas like inclusive design.

We offer our clients a range of creative change services which includes brand & marketing, business coaching, mentoring, public relations and can even assist with academic publishing tasks. We make money through providing training services to a range of organisations who want to learn more about how developments in human centred subjects can help them, their teams and their organisations.

As we grow more and more of our profits can be redirected into our non-profit mission. Which is to support academics and researchers who come from under-represented groups or communities i.e. helping to drive diversity in STEAM subjects or can’t afford to bring their work to the fore.

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Meet The Leadership Team

James Wheeler

James Wheeler BA, MA is CIEDA’s Creative Director. James brings valuable skills in creative design and change management to CIEDA.

Sarah Speake

Sarah Speake BA, is a board level marketing specialist who runs a successful mentoring and coaching organisation called Speake Up. Sarah is a Non-Executive Director for CIEDA.

Dr Matteo Zallio

Dr Matteo Zallio MArch, PhD, is a University of Cambridge Associate and former Stanford academic. Matteo is CIEDA’s strategic training and learning advisor.

Alexandra Redmond

Alexandra Redmond BSc, MRICS, works as a Director in Savills’ Building Consultancy and is a Non-Executive Director with a focus on commercial advisory and the built environment.

OUR
MISSION
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  • CIEDA is about including those excluded from Inclusion by working with the people who conceptualise how we design our world.
  • CIEDA flourishes on the hedgerows between academia and human-centred design.
  • CIEDA provides brand, marketing and creative services to academia and social entrepreneurs.
  • CIEDA is about helping academics, researchers and social entrepreneurs to tap into marketing, brand and public relations services to bring their ideas and work to life.
  • CIEDA’s profits directly support clients who are either underrepresented or can’t afford to develop their work further or those involved in human centred work.
  • CIEDA is sustainable and we balance our actions with the needs of today, the needs of the future and we understand the consequences of our actions in everything we do.
  • CIEDA provides premium and unique learning and training services based on human centred topics like user experience and inclusive design.
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NEWS & BLOG
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PERITO PRIZE 2022: Runner Up Story ‘Knitting For Teenage Boys, 1988’ By Ella Walsworth-Bell
PERITO PRIZE 2022: Runner Up Story ‘Knitting For Teenage Boys, 1988’ By Ella Walsworth-Bell

Knitting for teenage boys, 1988 It’s Jed here, on Earth. I’m calling my home planet… I’m calling because I, Jed Gibbs, want out. This has gone on for too long and they’ve found us out. They’ve noticed we’re different; they know we’re not like them. I don’t think I can sustain their questioning – I […]

PERITO PRIZE 2022: Joint 3rd Place Story ‘The All Inclusive Club’ By Iona Wyn Chisholm
PERITO PRIZE 2022: Joint 3rd Place Story ‘The All Inclusive Club’ By Iona Wyn Chisholm

For the complete experience please see the story notes at the end of the page. Annie felt her route along the walls with her nine-year-old fingers, as they guided her safely to her bed. She slid onto it carefully and snuggled up against Grandpa John, who she instinctively knew was already lying there. She turned […]

PERITO PRIZE 2022: Joint 3rd Place Story ‘The Parable Of The Glass Horizon’ By Rhys Pearce
PERITO PRIZE 2022: Joint 3rd Place Story ‘The Parable Of The Glass Horizon’ By Rhys Pearce

The Parable of The Glass Horizon “Everybody is a genius. But if you judge a fish by its ability to climb a tree, it will suffocate trying to make you proud.” Once upon a time, in a distant ocean far into the future, a bird will be born to two fish parents. Now, this bird won’t […]

PERITO PRIZE 2022: 1st Prize Winner ‘Blinkers’ By John Drake
PERITO PRIZE 2022: 1st Prize Winner ‘Blinkers’ By John Drake

Katie was surrounded by Blinkers. Several lingered nearby; an agitated middle-aged woman shifting uncomfortably from foot to foot, an unremarkable man with white earphones sitting on a nearby bench, two teenagers holding tightly onto their mobile phones, taking turns to feign interest in the other’s screens. Opposite Katie on platform three, a ragged looking teenage […]

HULUKU 2022: In conversation with Flordeliza C. De Vera of Mapua University Manila
HULUKU 2022: In conversation with Flordeliza C. De Vera of Mapua University Manila

As part of our celebrations for the 2022 Huluku Competition we are showcasing the institutions, schools and universities that participate as a class or as an entity. Huluku has, once again, been blessed by not only having epic artists and designers enter but also by having education champions like Mick and Jennifer from TAFE Sydney […]

PERITO PRIZE 2022: AN INTERVIEW WITH 2022’s WINNER JOHN DRAKE
PERITO PRIZE 2022: AN INTERVIEW WITH 2022’s WINNER JOHN DRAKE

As part of our celebrations for Perito Prize 2022 we invited our top 4 placed writers to share a little about themselves and their amazing work. In this interview we talk to John Drake who won the 2022 competition with the story ‘Blinkers’. If you’d like to find out more about John and his work […]

PERITO PRIZE 2022: AN INTERVIEW WITH 2022’s RUNNER UP Ella Walsworth-Bell
PERITO PRIZE 2022: AN INTERVIEW WITH 2022’s RUNNER UP Ella Walsworth-Bell

As part of our celebrations for Perito Prize 2022 we invited our top 4 placed writers to share a little about themselves and their amazing work. In this interview we talk to Ella Walsworth-Bell who was the runner up in the 2022 competition with the story ‘Knitting For Teenage Boys, 1988’. If you’d like to […]

PERITO PRIZE 2022: AN INTERVIEW WITH 2022’s JOINT THIRD PLACE – RHYS PEARCE
PERITO PRIZE 2022: AN INTERVIEW WITH 2022’s JOINT THIRD PLACE – RHYS PEARCE

As part of our celebrations for Perito Prize 2022 we invited our top 4 placed writers to share a little about themselves and their amazing work. In this interview we talk to Rhys Pearce who was the joint 3rd place in the 2022 competition with the story ‘The Parable Of The Glass Horizon’.

PERITO PRIZE 2022: AN INTERVIEW WITH 2022’s JOINT THIRD PLACE – Iona Wyn Chisholm
PERITO PRIZE 2022: AN INTERVIEW WITH 2022’s JOINT THIRD PLACE – Iona Wyn Chisholm

As part of our celebrations for Perito Prize 2022 we invited our top 4 placed writers to share a little about themselves and their amazing work. In this interview we talk to Iona Wyn Chisholm who was the joint 3rd place in the 2022 competition with the story ‘The All Inclusive Club’.

HULUKU 2022: AN INTERVIEW WITH 2022’s 3rd Place Eloi John Marron
HULUKU 2022: AN INTERVIEW WITH 2022’s 3rd Place Eloi John Marron

As part of our celebrations for the 2022 Huluku Competition we invited our top 3 placed digital artists to share a little about themselves and their amazing work. In this interview we talk to Eloi John Marron who came 3rd in the 2022 competition with his digital artwork ‘Fragmented Kingdom’. Huluku has, once again, been […]